Real Data

This is the content that helps and provides real value to users. On the Internet we can distinguish between valuable content, commercial content and filler content. By publishing valuable content instead of commercial content, we will achieve sharing on social networks, build loyalty among our users ...

Debate between agencies on digital marketing in social networks
Patricia Carreras May 9, 2022
The 3rd Marketing Agencies Meeting brought together five experts to discuss new trends in social media . Do you know which networks are most used by experts? Do you know which social network is set to ...

After conducting a study on social media conversations in Peru during the first half of 2015, Quantico Trends has reached several conclusions regarding electric companies and the regulatory body Osinergmin. Below we list some of the findings:

In the first half of the year, Luz del Sur had 45% more ...

Almost every week, complaints against brands are made on social media. Some go unnoticed, but others become real headaches for the image and communication departments. Among the most serious cases, the company has even been completely shut down.

The power that users have on Facebook , Twitter and ...

With just one day to go before the most anticipated event of the year: the 2018 World Cup in Russia, we present an analysis of what has been talked about in the digital world. Join us and discover which Peruvian player is the most influential, the departments that most support the national team, the ...

Now, let’s analyze the net sentiment of the mentions: positive mentions plus neutral mentions.
The chart we have created for this point is the “Bar Chart”, which allows us to appreciate the volume of mentions taking into account their distribution according to sentiment.

That said, we observed ...

Cada 1 de Abril se conmemora el Día Mundial de la Educación, considerado, junto a la salud, la seguridad y el trabajo, un aspecto esencial en la vida del ser humano.

Debido a la pandemia del COVID-19, que viene afectando las políticas sociales, económicas, educativas y de salud de cientos de ...

En el Perú, la educación ha sido uno de los principales focos de atención durante la pandemia. Las principales instituciones del país se organizaron para promover el acceso a contenido educativo desde los hogares, con el programa #AprendoEnCasa como principal canal de difusión. En Abril de este año ...

Insights on home office in digital media and social networks
Home office, also known as “teleworking”, has become a global trend that is gaining more and more followers.

Although this remote work modality had been progressively implemented in many companies; to stop the advances of the COVID-19 ...

Los canales de comunicación de las empresas de dicha industria, no se hallaban listas para el volumen de conversaciones que recibieron finalmente.

Pongamos un ejemplo, al inicio de la pandemia muchos usuarios deseaban congelar préstamos o deudas pendientes. Sin embargo al no estar preparados para ...