This is suitable for individual entrepreneurs, experts and small companies providing services. It is small in volume, has several sections and is limited to 10-20 pages. The task of a business card site is to introduce the company and its services.
What information is usually accepted to be posted on such a resource:
main – direction of activity, date of foundation;
cost of services, usually a price list is attached in the form of a table or text;
photo and video: image of the expert, office, product gallery;
contact information: location and directions, address, phone number and email. The section is usually supplemented with a work schedule and a feedback form.
By visiting this site, the user should get an idea of what services the company provides, the price level for services, where the company is located and how to contact representatives.
Business card website
Advantages:
Low cost. Simple structure zalo database and small number of pages reduce the cost of both production and maintenance.
Requires a minimum of resources. Since the information about the company practically does not change, the site does not require frequent updating, in this aspect the web business card can be compared with an advertising sign on the Internet.
Flaws:
The ability to post large amounts of information is limited.
It is almost impossible to make the resource selling; for such a price, the site does not have the capabilities of an online store, online ordering, or sales automation.
A template design that is widely used and will not allow you to stand out.
Another type can be added here: a portfolio site.
The same business card site, but more personal and with an emphasis on examples of the company's or specialist's work. The main task of this format is to effectively present the company's services and products.
During development, special attention is paid to image images, photo and video content.
Promo site
This type is created solely for the purpose of presenting a new product or service to potential buyers and generating interest in it. It happens that a promo site is created specifically before the release of a product in order to warm it up and generate demand. Such a page is often made as an addition to the main resource or online store.
Promo site
Advantages:
Relatively small time and money costs.
Quickly gathers an audience for a specific product or service.
It generates statistics well for analyzing the portrait and behavior of the target audience.
Flaws:
Limited to a single task and loses relevance once it is completed.
Image site
The format of an image resource can be different: a one-page landing page or a detailed corporate website with many pages. Its goal is to present the company as effectively as possible and create a positive image.
It is distinguished by its individual and expensive design, quality content. There may be little information, but it is always presented at the highest level to evoke the maximum disposition of the client.
Case: VT-metall
Find out how we reduced the cost of attracting an application by 13 times for a metalworking company in Moscow