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Share other valuable resources to help your prospect. In this case, it could be a guide on “What Not to Say to an Influencer.” This will help them fill a bit more of their positioning need.

By doing this, you will get them to recognize the experience you have and how your business can help them. Little by little, you will gain more confidence because they will see you as a reference that can help them achieve their goal.

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3. Surprise him with something more specific
Think about how your client can go further and give them something more concrete. A template for writing to bloggers would be excellent material.
Now, can you imagine that with that template you sent them they get great results? You almost certainly have it in your hands.

4. Create closeness with the customer
After all the actions you have had with this prospect, the distrust and emotional state he had are not the same. Now he is open to receiving what you tell him.

So, you provide them with something precious, a “press release writing guide” and boom! You deepen your relationship with the client, generating that empathy and connection so that they contact you.

With the resources you have shared with him, he believes he has the opportunity to achieve chief of vp and training email lists what he wants, which, according to this example, is positioning in the media.

After all, this client will think: “I can do it with the tools he has given me, but since he is the expert, I prefer to delegate this job to him. I know he will do it better.”

Believe me, he won't go anywhere else, he will look for you because he is convinced of your knowledge in the area. He will come to you in love with you and as a result, he will pay the price you set for your service, he will want to work with you in any way possible.
How do you apply this in your business?

This is simple, think about how you can benefit your client and they will place more trust in you. Applying it will depend on what you offer, but I am sure it will not be complicated at all.

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Now, if you need further help in activating this strategy, you can contact me, I will be happy to guide you.
You can also find more valuable tips and tools in my book: “Double Sales with Digital Marketing”, click here and get now a complete manual to succeed in your business.