We made the question about age optional so that it would not be confusing or set any kind of boundaries.

[sohanuzzaman57]

We integrated the quiz with the VK app, and now you can submit an application without leaving the social network.

Since, of course, a considerable percentage of potential clients are lost at the stage of contact capture (everyone is afraid to leave a number), we came up with several ideas:
— wrote why specifically to leave the number and what to expect when calling;

— introduced a question about a convenient time for a call;

— wrote about the guarantee of no spam;

— gave the option to choose a messenger instead of indonesia phone number list a phone number. A good trick, since some find it easier to leave WhatsApp, while in fact it is the same number.

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Traffic and numbers
We are still working in the old VK office, we haven’t gotten around to the new one yet and we are trying not to break what works.

We pull out an average of 30-36% conversion into an application. We cannot show the exact number, since this is an NDA, but the client is happy with the result.

Thanks to the experience of working with Marquis, there is an understanding of how to effectively use quizzes. The plans include using quizzes for laser hair removal and soft beauty niches.

Thank you for your interest in this topic!


Gleb Fomin and Alexander Pustarnakov, targetologists and founders of the agency P&F.