20 questions for sales qualification

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Sales qualification is a critical process that allows salespeople to focus their efforts on the most promising leads. Instead of trying to sell to anyone who shows interest in their product or service, salespeople must qualify leads to determine if they are a good fit for their offering. To do so, they must ask a series of carefully crafted questions that help them understand the prospect's needs and wants.

In this article, we will present 20 sales qualification questions that will help salespeople qualify leads effectively.

01. What challenges is your business facing right now?
This question is critical because it helps you understand the problems the prospect is trying to solve. If the challenges they mention are relevant to your offering, then they are more likely to be a good fit for your product or service.

02. What goals does your company want to achieve in the coming year?
This question helps you understand the goals that the potential customer wants to achieve. If your offering can help them achieve those goals, then you are a good fit.

03. What solutions have you tried in the past to solve your problems?
This question gives you an idea of ​​what brazil telegram users mobile phone number list the prospect has tried before. If your offering is a new or different solution, you can explain how it differs from what they have tried before.

04. What is the size of your company?
This question is important because the size of the company can influence how the offering fits its needs. A larger company may need a scalable solution, while a smaller company may be looking for a simpler solution.

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05. Who makes purchasing decisions in your company?
This question is critical because it helps you understand who the decision maker is. If you are talking to someone who does not have the power to make decisions, then your time may be better spent talking to someone else in the company.