Google paid Apple $18 billion to be the iPhone's search engine

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The considerable sum allows Google to be the default search engine in Safari, Apple's browser.

Google values ​​its prominent position in Apple's ecosystem. Internal documents obtained by the American daily The New York Times reveal the amount the company paid Apple in 2021 to be its default search engine: no less than $18 billion, or just over €17 billion. This sum has apparently been paid annually to Apple for some time.

This astronomical transaction allows 1000 mobile number database to remain the default search engine on Safari, Apple's built-in browser, available on MacBooks, iPhones, and iPads. But that's not the only privilege such a sum grants it. With this exchange, Google has been dissuading Apple for years from developing its own search engine.

At the end of September, it was announced that Apple had been in talks with Microsoft to attempt to acquire its Bing search engine and include it in its ecosystem. However, this deal reportedly fell through, largely due to the astronomical sum paid by Google.

Turn off the competition
Furthermore, in the ongoing antitrust trial against Google, which is still ongoing in the United States, Microsoft CEO Satya Nadella, as a witness , gave some arguments demonstrating the benefit to Apple from the deal. "Google could cause harm (to Apple) if it were to be sidelined," he argued.

In other words, by using its omnipotence in the search engine market, Google would quickly overshadow Apple's attempts to gain a foothold there.

This "exchange of good practices" has also become one of the cornerstones of the trial facing Google, as it highlights the mechanisms used by the company to limit competition.