Brand your profile
Engage with the community
Focus on Pinterest SEO
Schedule fresh Pins
Measure what works
1. Brand your profile
The first step to having a presence on any social facebook data media network is to brand your profile. Before you get started, double check that you have a business Pinterest account—not personal. This gives you access to additional tools like analytics and ads.
A screenshot of the window that opens on Pinterest that lists all of the benefits upgrading to a free business account brings. Those extra benefits include the ads manager, insights and analytics, and credits and offers.
Then, brand your Pinterest profile so that it’s easily recognizable as belonging to your company. Here are a few ways to do that:
Customize your profile visuals
Your profile visuals are prime real estate to enforce your branding. Just make sure your visuals are high-quality and match your brand to give your profile a branded look.
There are two main profile areas you’ll want to brand: your profile photo and cover.
Profile photo
Upload a profile photo that best represents your business. This is likely just your logo set into a 165 x 165 pixel image.