5. Nurture a long-term relationship with influencers

[shaownhasan]

Influencers are often busy, so a friendly follow-up can keep the conversation going. Keep this follow-up message short, to the point and polite. Here’s an example:

Hey [influencer name],

I’m just quickly following up on my last message about our usa student data upcoming [campaign name]. Would you be interested in partnering or discussing this further?

Thanks,

[your name]

[your company]

Building a long-term relationship with influencers is a win-win. For starters, you won’t have to invest in as much outreach for your next campaign.

Working with an influencer long-term is also perfect for boosting your brand’s credibility. Your audience will see regular campaigns with the same influencer, which proves you’re a company that people enjoy working with. You might also be able to agree on a package deal over a longer period, which usually works out better for your budget and for the influencer you’re working with.

The influencer’s audience will also continue to see your campaigns which will help build their awareness and trust in your brand.

Mega YouTube influencer NakeyJakey has regular channel partnerships with OperaGX and RocketMoney among others. He creates comedic skits which have become a regular part of his gaming videos. These skits have built a huge following and increased awareness around the tech companies he’s agreed to partner with.

YouTube influencer NakeyJakey often partners with tech companies for his YouTube videos