Don't you know what an alfajor is?

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Unsurprisingly, Twitter employees like to tell the world that their workplace is as agile, original and fun as the social network itself.

Under the hashtag #LoveWhereYouWork, you will find images shared by company employees with initiatives such as those you can see below these lines on the occasion of International Women's Day.


Storytelling for companies - Twitter Case March 8
Storytelling for SMEs
Being a large company and having a strong corporate culture is easier than taking care of this aspect when the company is small.

SMEs, usually born from the vision and determination of one or more founders, seem not to have much time or resources to think about business culture, much less how it fits in with storytelling.

But there are some, like witches.

This is the case of the company called that we will see below.

Che Alfajor Case
Founded in 2014 by Natalia Olivera, an Argentinean living in Ecuador, its business culture is imbued with the idea from which it was born: a typically Argentine product made with the best Ecuadorian cocoa.


It is made up of two cookies joined together with a sweet filling.

Among its varieties you can find them with chocolate, dulce de leche, quince and other specialties.

It is usually covered in chocolate or frosting.

Using her grandmother's recipe, Natalia Olivera only uses the best ingredients and the care email database lists poland she puts into making each box of alfajores is transmitted to all aspects of the product and the company.

It's best if she tells you herself.

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If quality, tradition and adaptation to new times are in the DNA of the company, it is logical that they are transferred to the way of relating between employees and that they are inserted in the way in which things are done.

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