Eric Ries Lean Startup

[sumaiyakhatun25]

I don't like this book. I think it's over-theorized. At the same time, however, it's a good explanation of a new (well, not so new, but definitely good) approach to creating a business model and developing it.

33) Ryan Holiday, “Growth Hacker Marketing”

Ryan Holiday Growth Hacker Marketing / Marketing Books

The term “growth hacking” is a bit of a bag, or even a shell, but let’s call it a philosophy of lebanon rcs data action for the sake of simplicity. Actions that have one goal – rapid growth. The book is a good introduction to tools and changing the approach to conducting marketing activities in a company from this one angle.

34) Magdalena Daniłoś. “Video marketing not only on Youtube”

Magdalena Daniłoś Video marketing not only on YouTube

Another “introducer”. This time into the world of video – from YouTube to Facebook. From technical issues to channel promotion.

35) Anna Miotk, “New PR. How the Internet has changed public relations”

Miotk Anna New PR. How the Internet Changed Public Relations

The author describes modern mechanisms governing communication in a simple and clear way. The advantage of this position is certainly its topicality and Anna's reliable approach. All of her books are worth attention.

36) “E-commerce Conversion”

Sebastian Suma Łukasz Plutecki Krzysztof Bartnik E-commerce conversion.