The goal is loyalty: how to win, maintain and increase it
A question worthy of philosophical treatises.
Seriously speaking, the most important thing you can do to win over your customers is to close the gap between their expectations and reality when interacting with you by making the process convenient, easy, and understandable.
Recognized leaders in user experience recommend:
digitize customer interactions as much as possible and then some;
provide the audience with a wide range of channels for oman consumer email list communication with the brand;
implement virtual assistants based on artificial intelligence;
provide personalized offers and recommendations;
simplify the registration and login process for, for example, applications. But without compromising the security of personal data!
For more recommendations and insights, check out Twilio's report . I highly recommend checking it out.
As with our article , where we talked about 3 basic steps towards loyalty and mutually beneficial long-term cooperation with clients.