In this sense, a strategy that pursues this

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Therefore, it is up to brands to understand the need to create experiences and provide worlds around the product/service. Therefore, it is necessary to offer something more, a surprise, a narrative, a dream and a more comprehensive question. In this sense, greater security, agility and comfort are sold: immaterial and immeasurable aspects. Have success stories to show another fundamental factor in increasing the perception of value is the so-called social proof, which derives from the status that exists because many people are talking about something.

objective must consider the presence of cases and testimonials bc data thailand user list from customers themselves to inspire potential buyers. Thus, it is possible to visualize in practice how the company's solutions were applied in a concrete scenario. It is possible to understand how all the difficulties of the real world were overcome.

From this, the public will understand that your product/service really brings something more than a set of functions. He will begin to associate the product/service with the idea of ​​success. Expectations are adjusted according to the practical and real example. The perception of risks is also redefined: the client realizes how they were overcome in a case and starts to expect the same.