Use customer lifecycle stages to prepare email content

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Rakibul24
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Joined: Thu Dec 26, 2024 9:10 am

Use customer lifecycle stages to prepare email content

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Alt text best practices include: Expert Sara Gallardo Sara Gallardo Lead Email Developer at Oracle | Email Accessibility Specialist | CPACC | Trust Tester take into account both the content and context of the image; make sure the alt text conveys what the image represents; remember that screen readers often stop reading alt text after - characters; skip phrases like "This is what this image is about," since screen readers already indicate the presence of an image; use upper and lower case letters, avoiding all capital letters; Aim for descriptive but concise alt text; Make sure there is good contrast between the alt text and the background for visual clarity.

Step Make links accessible Disabilities sri lanka telegram number list covered: Supports screen reader users and those with motor disabilities. Expert Sara Gallardo Sara Gallardo Lead Email Developer at Oracle | Email Accessibility Specialist | CPACC | Trust Tester Accessible linking best practices include: Stick to an intentional linking strategy: only add links to essential images and avoid linking to decorative ones; use descriptive link text to clearly indicate where the link leads, avoiding generic phrases such as "Learn more" or "Click here"; make sure the alt text of linked images describes the link destination; Make sure links stand out by using formatting methods like underlining or bolding instead of relying solely on color; Whenever possible, include links in call-to-action buttons to help people with low vision or motor disabilities click on them.

Step Optimize Email Design for Accessibility Due to its complexity, this step is divided into several groups. Group Accessibility Guidelines for Text Formatting Disabilities Covered: People with low vision, those who use screen readers, and dyslectics. avoid using capital letters, as they may be misinterpreted by people with dyslexia and may be read as abbreviations by screen readers; include punctuation marks at the end of bullet points and headings; minimize the use of italics and bold for emphasis; completely avoid bold and italics; only underline the text if it is a hyperlink; opt for a px body text size for readability; use accessible fonts like OpenDyslexic, Comic Sans, and sans-serif options like Arial, Verdana, Tahoma, Century Gothic, Trebuchet, Calibri, and Open Sans; Align your text to the left without justifying or adding line breaks.
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