Geeksend Email Marketing: Tips to Improve Email Marketing Deliverability

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In email marketing , it is crucial to ensure that emails can be successfully delivered to the target recipients' mailboxes and avoid being misidentified as spam. The following are some suggestions on mailbox configuration for correctly setting up email accounts to improve the delivery rate of email marketing .


1. Set up a separate email account for outbound
First, it’s essential to set up a separate email account for outbound (i.e., sending) email. Doing so ensures that your outbound email campaigns are more professional and focused, while also helping to protect your primary email account from spam and malware.

Choose an email provider: Choose a suitable email provider afghanistan telegram database according to your needs, such as Gmail, Outlook, Zoho Mail, etc.
Create an account: Follow the provider's instructions to complete the account creation process, make sure to use a strong password and enable two-step verification to increase account security.
Configure email client: Choose an email client according to your preference (such as desktop, web or mobile version) and configure your account information.


2. Warm up your new email account
Newly created email accounts may be subject to some restrictions in the early stages, such as sending frequency, email size, etc. In order to ensure that the account can operate normally, a certain "warm-up" process is required.

Gradually increase the amount of sending: When you first create an account, do not send a large number of emails immediately. Instead, gradually increase the amount of sending to allow the mailbox provider to adapt to your sending mode.
Maintain activity: Log in to your account regularly, check and reply to received emails, and maintain account activity.
Avoid violations: Do not send spam, fraudulent emails, and other illegal content to avoid triggering the mailbox provider's anti-spam mechanism.