Why quantitative analysis can be used in marketing

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The important thing is to use quantitative and qualitative analysis appropriately. First, interpret the data through quantitative analysis and formulate a hypothesis for the problem. To determine whether the hypothesis is correct, listen to users' opinions through user interviews and open-ended questionnaires to understand their needs and psychology that cannot be expressed in numbers. By following this flow of analysis, you will be able to obtain high-quality analytical results that can be used for marketing. Understand the difference between quantitative and qualitative analysis and use them appropriately We have explained that quantitative analysis is an analytical method based on numerical data, while qualitative analysis is an analytical method based on qualitative data such as user feedback.


Let's understand the difference between quantitative brazil telegram phone number list analysis and qualitative analysis and use them appropriately so that the benefits of each complement each other and lead to better improvement measures. At Nile, we can help you improve your website with our consulting capabilities, backed by our extensive experience and data. We will handle your needs in three major steps. Research and design: Conducting interviews about the current situation, setting KPIs, introducing tools, etc. Analysis: Analyze access and heat maps, observe user behavior, etc.


Improvement: Verify the effectiveness of measures, prepare regular reports, and propose ongoing measures. After listening to your situation, we will make improvements to your site in stages. Please feel free to contact us.It is no exaggeration to say that the most important step in marketing is to analyze the current issues in detail and then consider the next step. Quantitative analysis is an effective method for this analysis. Here, we will explain the overview and strengths of quantitative analysis, and look at its importance in marketing.