The secrets to creating landing pages for mobile traffic

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Landing pages have become a valuable tool for companies when it comes to positioning websites and achieving conversion in any of its forms. However, this is not enough to increase your client portfolio.

Optimizing your landing pages is vital, as it is important that the customer finds it comfortable to use all the elements present on the site, especially if they use their mobile phone to carry out most of their online transactions.

So, if you want to design landing pages that make an impact on users, stay with us and discover the secrets to creating landing pages for mobile traffic.

Create titles and subtitles tailored to your brand
Both the titles and subtitles on a landing page are the elements that have the highest visibility, at least 25% more than the rest of the content. Users tend to abandon landing pages that do not have adequate subtitles.

Titles and subtitles should clearly and concisely express your brand's value proposition, so that when a user arrives at your page, they think that your offer is the best, and that your products or services are what they need.

Try not to be generic when creating your titles and subtitles, and always make all ideas clear to the client so that you achieve the ultimate goal of a landing page, which is to achieve conversion.

Create a landing page separate from your main website
It's not enough to create a responsive website, or to have your page adapted uk mobile phone number list to be viewed from your mobile phone. It's essential that your landing page is specifically designed for mobile use, otherwise it won't generate the results you expect.

The problem with responsive design is that every item on the site is designed to be viewed from a desktop, and the user experience ends up being unpleasant. Customize your page for each device so you can pave the way for conversion.

mobile landing pages

Includes a corresponding form
It is common to add forms to landing pages, so that an exchange between the brand and the customer occurs. The most common fields are the name, email, company where the customer works, etc.

However, not all forms are effective in attracting new customers, so here are some tips for creating a form tailored to your needs:

Request information that is useful for your brand or, in other words, that can actually be used for contact with the lead, if the contact qualifies for you to make a sale, etc.
The form should be consistent with the offer and the design of the page. For example, in the case of a test, the page should be of a consistent size so that the user can fill out the requested information, especially if the form has many fields.