AI to enhance their marketing strategies

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A study conducted of Salesforce revealed 51% of the marketers currently with AI as a marketing tool, and a more 27 percent planning to implement AI in their marketing plans over the next two years.


The research conducted from Adobe shows that georgia phone data businesses with are two times more likely to have substantially exceeded the goals of their businesses compared to companies that do not. Applications of AI in Digital Marketing Applications of AI in Digital Marketing The Ability To Personalize AI lets marketers offer personalized experiences to users, based on their actions or preferences as well as characteristics.


By together algorithms to analyze the data of users in real time marketers are able to tailor content as well as recommendations and even offers to the customer’s individual preferences and requirements which increases the amount of engagement and conversion. Predictive Analytics Artificial Intelligence-powered analytics algorithms rely on previous data in order to predict the new trends, behavior as well as outcomes.