To create an ad on Facebook, you will need an existing Facebook post on your Facebook page where you are an administrator. Ideally, a post where you present your services.
I often come across advertisements for various salons or beauty professionals where there are grammatical errors in the texts or the visual (image/video) in the advertisement is not entirely appropriate. It looks very unprofessional and creates the impression that the professional is not consistent. And believe me, no one wants to trust themselves in the country email list hands of such a professional.
Here are a few points to watch out for:
The description in the post should be short. Stick to 120-150 characters.
Do not use ALL CAPITAL LETTERS in the post description.
Do not use more than three smileys in the text.
Watch out for grammatical errors. It's better to read the text twice.
Leave your phone number in the description, or ask them to write you a message.
The image must not contain a BEFORE and AFTER transformation, it is a violation of advertising rules, Facebook will not approve such an ad.
Avoid different fonts in the image.
Avoid old-fashioned fonts, different colors in one text, etc.
To create a nice visual, use the free tool Canva, for example.
If you want to promote a video, it should not be longer than 1 minute.
If the video contains spoken word, it should also include subtitles.
How to create an ad post
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