Set up the Pinterest tag on your website

[Irfanabdulla1111]

Add the tag (just like the Facebook pixel ) to be able to track all conversions to your website and to be able to know what visitors do once they arrive at your website.

Promote your pins or videos
Through ads, you'll have the opportunity to reach the right people with relevant content.

Promoted Pins are a great opportunity to directly reach your target audience.

To advertise here, you first need to launch a campaign.

There are several ad groups in a campaign.

Once you set your budget, you will define your specific audience.

Ideally, you'll want to create several ad groups and add the pins that best fit your campaign's objective.

The key is to make sure that the pins you promote generate a lot of interest among your audience and to observe which ones best meet the objective of your campaign.

Tips to increase engagement
It is important that you prioritize quality content over quantity.

The more relevant your content is, the more engagement you will achieve with the platform's users.

Customize the presentation with your best boards
You can feature specific boards at the top of your profile, so that visitors see the pins you've chosen first.

This way, you will be able to convey a good first impression about your profile.


What is Pinterest - Customizing boards
Customize your board covers
The first thing a user sees when they land on your feed is a slideshow of your top boards, followed by your boards.

Create a cover for each of your boards using your corporate colors, so that the board title is easily recognizable and reinforces your brand identity.

Look at the example of Aula CM, all the boards have the same corporate colors of the brand, which you will also find on their website, and all with the same typography and style.


What is Pinterest - Corporate image of boards
Always check Pinterest Analytics
Once you verify your account, you will have access to statistics in the section on the email database lists canada left, right next to the network icon.

In the drop-down menu you will see all the information related to your account activity and the reach of your pins.

Review your analytics weekly to see which pins have been saved the most, which ones are converting the best, and make note of anything you could improve on in your future pins.

Select the dates you want to view and export the data s