Now it's time to actually create the editorial plan. With the right tool, this is child's play. For example, select an existing template for your content plan, adapt the tables to your own needs and insert your data.
Your content plan should at least contain columns for a working title or content idea and for the planned publication date . Columns for documents and images, the editing status, the person responsible, the uae rcs data format, the medium or other information are also useful.
Establish general guidelines for your content
Once the content has been planned, you should develop and document content guidelines with your team in a workshop . This will ensure that the content remains of consistent quality even over a longer period of time with multiple participants.
This includes, for example, how to address readers, the tone of the texts, the use of emojis and hashtags, the resolution and size of the images, links, formatting and more . The guidelines round off the editorial plan and make it ready for use. If you work with freelancers or an agency, guidelines help you create the content exactly the way you want it.
Create a content plan with SeaTable
With the free content plan template from SeaTable, the marketing team, content creators, agencies and other stakeholders can work together in one tool. In your editorial plan, you can organize all content clearly and easily maintain it . Responsibilities are defined and tasks are distributed.