What has changed in search algorithms led to?

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If you like to decorate your text with links to external sources of information, then don’t worry: this has a positive effect on ranking.
As for informational queries, it is not the texts that fight for high ranking, but the sites that host relevant texts. Yandex pays more attention to this. The principle of "anti-literalism" also "rules" both for informational and commercial queries: it is not the exact keyword that is important, but the words that are directly or indirectly related to them.
The number of words related to the query on the page should be "the more, the better". If there are not enough, there will be little chance of ranking high.
By the way, this is already the second study from colleagues on this topic; in the first , they found out that search engines reward sites that have been successfully operatin nigeria consumer email list g for 20+ years with getting into the top 3.

By the way, we talked about how to promote a complex B2B niche using SEO in this article .

Search algorithms are changing “by the hour,” which complicates SEO promotion.

SEOnews shared the key findings of the State of SEO Report from Search Engine Journal.