Nike By You Live Design Lab lets you customize, walk out with kicks in an hour

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'Nike By You' is a live design innovation lab that will help you design and create your own Nike shoes within the hour.



Set in SoHo, New York, the experience could be “the future of shoes,” says Mark Designer, senior designer at Co.Design, who walked away with his own custom Nike shoes in 45 minutes.

Customers drop off a blank pair of Nike shoes, which colombia number dataset have digital designs designed for them. Using verbal commands, customers make adjustments to the placement, patterns, and design according to their personal preferences.

Nike By You technology makes the changes in real time, allowing customers to preview exactly what the shoes will look like. If everything looks good, the lab will proceed to create them – a process that can take an hour or less.



Is this the future of shoe shopping? Check out Fast Company's video of the experiment.