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Read also: 10+ effective examples of email marketing in e-commerce

Posted: Sun Jan 26, 2025 10:36 am
by sumaiyakhatun26
email marketing 2024
So, when it comes to email marketing, there are several key aspects to pay attention to in 2024.

Automation: Email marketing is now very effectively automated, and this trend will continue. It is important to use automation to optimize your work and effectively engage with your audience.
Mobile-friendly: Ensure that your emails are mobile-friendly, as many people check their email from mobile devices.
Video in emails: Embedding videos into email campaigns is gaining popularity. This allows people to watch videos directly in emails, which can increase engagement.
Email engagement. If your email newsletter is informative and engaging, encourage lebanon rcs data engagement with your audience. Invite customers to give feedback, express their opinions, and interact with you.
Respond to feedback. Don’t be afraid to use email to collect feedback. Give customers the opportunity to express their thoughts and suggestions through email. This creates an opportunity to correct dissatisfaction and improve collaboration.
Emphasize audience engagement and the use of modern technologies to increase the effectiveness of email marketing.



Time saving and individual approach: chatbots are an important tool for modern business
Chatbots, in my opinion, are an extremely powerful tool that makes business life much easier. They effectively free up many hours of work, providing the opportunity for personalized interaction with each client. One of the cool innovations of 23 is the integration of artificial intelligence into chatbots, which allows them to even recognize the emotional coloring of customer messages.