Omnichannel — the next step in pharmaceutical marketing?
Posted: Thu Jan 23, 2025 5:04 am
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7. Omnichannel personalization: a new level of customer engagement
Today, 80% of customers expect a consistent and personalized experience across all touchpoints with a brand. With AI, personalization is taking things to the next level, enabling the creation of user journeys that proactively meet audience needs.
This means that companies are no longer just showing what the customer uae email list wants to see now, but also predicting their future requests based on analysis of previous actions. This approach allows brands to not only interact with consumers more effectively, but also to form deeper connections with them.
8. Marketing Sustainability: Ethics, Sustainability, and Data Security
Sustainability will become a key factor in marketing strategies in 2025. Brands will pay more attention not only to technology, but also to social, environmental and ethical aspects that influence customer decisions.
7. Omnichannel personalization: a new level of customer engagement
Today, 80% of customers expect a consistent and personalized experience across all touchpoints with a brand. With AI, personalization is taking things to the next level, enabling the creation of user journeys that proactively meet audience needs.
This means that companies are no longer just showing what the customer uae email list wants to see now, but also predicting their future requests based on analysis of previous actions. This approach allows brands to not only interact with consumers more effectively, but also to form deeper connections with them.
8. Marketing Sustainability: Ethics, Sustainability, and Data Security
Sustainability will become a key factor in marketing strategies in 2025. Brands will pay more attention not only to technology, but also to social, environmental and ethical aspects that influence customer decisions.