When CJM Won't Help You
Posted: Wed Jan 22, 2025 9:43 am
Developing a customer journey map is becoming an integral part of the production of any digital product.
In general, practice shows that situations when Customer Journey Map is not needed are becoming less and less. Actually, if you have read the article almost to the end, it means that the idea of working with CJM is interesting to you, and you are ready to adopt it. CJM will definitely be useful when you need to:
Find and eliminate shortcomings in the service or the product itself, based on current experience.
Analyze the service in its entirety and design possible new interactions with the client.
Teach the team empathy, so that everyone thinks about what the client feels and what india email list experience they gain when interacting with the company.
Maximize communication with users.
Achieve coordination in work between different departments (both within the company itself and with its other divisions).
Read also!
Organizing Teamwork: Steps and Mistakes
Organizing Teamwork: Steps and Mistakes
CJM allows you to visualize all your ideas, implement them and take into account possible risks. Here is what you need to remember when deciding to use this tool:
In general, practice shows that situations when Customer Journey Map is not needed are becoming less and less. Actually, if you have read the article almost to the end, it means that the idea of working with CJM is interesting to you, and you are ready to adopt it. CJM will definitely be useful when you need to:
Find and eliminate shortcomings in the service or the product itself, based on current experience.
Analyze the service in its entirety and design possible new interactions with the client.
Teach the team empathy, so that everyone thinks about what the client feels and what india email list experience they gain when interacting with the company.
Maximize communication with users.
Achieve coordination in work between different departments (both within the company itself and with its other divisions).
Read also!
Organizing Teamwork: Steps and Mistakes
Organizing Teamwork: Steps and Mistakes
CJM allows you to visualize all your ideas, implement them and take into account possible risks. Here is what you need to remember when deciding to use this tool: