Page 1 of 1

Dissemination channels

Posted: Wed Jan 22, 2025 5:43 am
by suhasini523
When you broadcast advertisements through mass media such as television or radio, you can reach a large audience and generate demand for your products.

If you also offer deals and discounts, your company will be able to increase in-store visits.

Although it is expensive, it is still beneficial.



PPC


It involves launching pay-per-click campaigns through platforms india whatsapp number database such as Google AdWords Search Campaign, Facebook Ads or another popular social network such as Instagram.

This is a very profitable Outbound resource and very beneficial for lead generation.

The goal is to reach the right customer based on their search, or by matching the target customer's criteria.

[Tweet “Outbound Marketing allows you to hold events and seminars to have live contact with your prospects and do product demonstrations”]

Conclusion
Outbound Marketing is a technique that, although there are new ones, should not be completely discarded, as it still works when applied strategically.

Nurturing your leads with content through Inbound Marketing is still crucial to getting more people to approach your brand in search of more, but a direct and massive advertisement also continues to work, even if you can't measure its effects exactly.

What has worked in the past continues to work today, but now with the support of what has proven to be successful on the web. And the Internet is not going to end tomorrow or in the next few years.

You need to have a combination of both technologies, and an Inbound Marketing agency can help you achieve your business goals.