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6 customer engagement model examples

Posted: Tue Jan 21, 2025 6:13 am
by shaownhasan
Predictive. Through tracking engagements and making them consciously, you can more effectively predict and identify customers at risk of churning.
Flexible. Rigid requirements rarely gel with great care. You need to be able to adapt your approach to customer engagement based on behavior, trends and hard data. Don’t sacrifice the customer experience for the sake of sticking to a model.
These qualities should be part of any customer engagement model framework and any tools you use to support it.

So, what does all of this look like in practice? We’re usa business email list glad you asked!

To wrap things up, let’s take a look at some engagement model examples in action.

NZXT
NZXT takes a unique hybrid approach with a combination of self-service tools coupled with a dedicated service hub on Reddit. The brand’s subreddit has 130,000+ subscribers and serves as a place for the brand to offer shout-outs and support to its community.

NZXT customer care subreddit

Source: Reddit

The company has a dedicated rep who responds on Reddit and helps route service tickets to speed up care. This is a shining example of improving customer service efficiency. The brand takes high-visibility tickets and makes them a high priority.