Analyze influencer statistics on Instagram and TikTok with the new Kolsquare Chrome extension!
Posted: Tue Jan 21, 2025 5:37 am
We all know it: identifying the most relevant influencers for your brand can quickly become a nightmare with so many profiles and data to analyse. Imagine if you could have real-time access to content creators’ statistics when browsing Instagram or TikTok. Wouldn’t that be wonderful? No more headaches and hours spent browsing social media with no light of your own in search of that special someone. Thanks to our free extension for Google Chrome, you can now find the KOL you are looking for for your next Influencer Marketing campaign more efficiently and easily. We explain everything in this article.
If you do your own internal monitoring, you've probably noticed that it's difficult to classify the different influencer profiles on social media. If numbers aren't everything, and elements such as visual identity , communication style, values or the quality of the content produced are essential factors when it comes to collaborating with an influencer , concrete data is also essential to carry out an effective and efficient influencer campaign.
Indeed, it is important to know the health of an account, the engagement it generates or the quality of its audience to ensure a good return on investment. That is why we have created our own extension available on Google Chrome so that you can benefit from our technology without having to leave Instagram, or more recently, TikTok. Thanks to our Kolsquare Analytics Sidebar , you will now be able to swipe on both social networks, while efficiently monitoring them (all without wasting a minute).
Discover the statistics available through our extension now available on Google Chrome
Our extension allows you to access numerous statistics on the audience of a KOL (Key Opinion Leader). Both in terms of his subscribers, of course, but also on his “likers”, i.e. the profiles of those who have the most interactions with him.
Among the available data, you will be able to find valuable information about content creators, such as:
– Your engagement rates calculated automatically,
– The sociodemographic data of your audiences (age range, gen it directors managers mailing lists der, etc.),
– The location of your audiences by city and country,
– The credibility scores of your audiences.
There is no need to spend hours calculating the engagement rate of a particular profile in countless Excel files. This has become very complicated since Instagram offered content creators the possibility of hiding their number of “likes”.
Thanks to the credibility score , you can also avoid some unpleasant surprises! If you had any doubts about the quality of a KOL's audience, the credibility score can confirm or refute your doubts. The goal of the credibility score is to give a score out of 100 to each profile that evaluates the quality of its audience and its engagements . In other words, it is a percentage of followers that corresponds to "real people" (i.e. not robots or fake followers).
The extension will therefore allow you to save precious time in identifying the
If you do your own internal monitoring, you've probably noticed that it's difficult to classify the different influencer profiles on social media. If numbers aren't everything, and elements such as visual identity , communication style, values or the quality of the content produced are essential factors when it comes to collaborating with an influencer , concrete data is also essential to carry out an effective and efficient influencer campaign.
Indeed, it is important to know the health of an account, the engagement it generates or the quality of its audience to ensure a good return on investment. That is why we have created our own extension available on Google Chrome so that you can benefit from our technology without having to leave Instagram, or more recently, TikTok. Thanks to our Kolsquare Analytics Sidebar , you will now be able to swipe on both social networks, while efficiently monitoring them (all without wasting a minute).
Discover the statistics available through our extension now available on Google Chrome
Our extension allows you to access numerous statistics on the audience of a KOL (Key Opinion Leader). Both in terms of his subscribers, of course, but also on his “likers”, i.e. the profiles of those who have the most interactions with him.
Among the available data, you will be able to find valuable information about content creators, such as:
– Your engagement rates calculated automatically,
– The sociodemographic data of your audiences (age range, gen it directors managers mailing lists der, etc.),
– The location of your audiences by city and country,
– The credibility scores of your audiences.
There is no need to spend hours calculating the engagement rate of a particular profile in countless Excel files. This has become very complicated since Instagram offered content creators the possibility of hiding their number of “likes”.
Thanks to the credibility score , you can also avoid some unpleasant surprises! If you had any doubts about the quality of a KOL's audience, the credibility score can confirm or refute your doubts. The goal of the credibility score is to give a score out of 100 to each profile that evaluates the quality of its audience and its engagements . In other words, it is a percentage of followers that corresponds to "real people" (i.e. not robots or fake followers).
The extension will therefore allow you to save precious time in identifying the