Include customer posts in your content plan

[shaownhasan]

Save any Instagram posts or reels with positive mentions to a dedicated folder in your Instagram account. For example, I have a Mentions folder that holds stuff like this. Then insert these Instagram barbados b2b leads posts and reels into your content calendar. While you can't share customer posts to your feed using native Instagram tools, you can schedule them to be shared to your Stories.

Success Stories on Instagram-10
To display your best customer posts longer, use the workflow above to save positive reviews as story highlights. In your Instagram bio, you can even mention that you share customer posts when customers tag your business. This way, customers who want to praise you publicly may be more likely to share their experience with your company.

Prefer sharing client posts or videos to your feed instead of Instagram Stories? Please contact the original poster and request permission to post their content to your feed. Write a short form letter thanking the client for the content and asking for permission to forward it. Then copy and paste the message into DM and personalize it if you want.

The above workflow is useful if your brand is well-known and you have enough happy customers to generate user-generated content on your own. But what if your brand is newer, or your customers don’t have mentions and tags in your notifications?