A common example of assessing the effectiveness of business process automation is calculating the costs of implementing a system in relation to the labor costs of each specialist.
Let's consider, for example, the process of selling advertising pylons for business in a marketing agency. The algorithm is as follows.
The client calls the manager and asks to manufacture the corresponding product. The specialist schedules and holds a meeting, discusses the type of pylon, the required technical characteristics. The client reports his agreement with the resulting project. Next, a commercial proposal is made, then a contract is prepared and concluded (at the same time, the availability of the necessary spare parts or finished products in the warehouse is checked). After this, payment follows, the order is sent to production. When ready, the pylon is shipped to the customer and the closing documents are signed.
The deal is completed, the client is sent an offer to manufacture souvenir products. This process is quite simple and can easily be automated.
Manager Ivan needs 16 hours vk database to complete this algorithm over 8 working days (in total). Of these, 2 hours were spent on negotiations with the warehouse worker, 2 hours on developing a commercial proposal, 2 hours on drawing up a contract, and 1 hour on preparing closing documents. This adds up to 6 hours. Ivan receives a salary of 400 rubles per hour of work (including taxes and other mandatory deductions). Therefore, the cost of 6 hours of the specialist's work is 2,400 rubles. In the absence of other duties for the position, Ivan will be able to conclude 10 contracts. The cost of operational work per month is 24,000 rubles, per year - 264,000 rubles (including vacation pay).
Now let's imagine that the agency owner has implemented a CRM system that contains information about stock balances and component prices, templates of commercial proposals, contracts, and closing documents. This has reduced the time spent working with a client from 6 to 1 hour. As a result, one manager will be able to handle more clients during the same working hours, the agency's revenue will increase, and the costs, in terms of Ivan's working time and payment for his labor, will, on the contrary, decrease.
The essence of automation of production processes
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If Ivan can work with 15 clients per month, his work will cost 396,000 rubles per year (11 months * 15 * 2400 rubles). After the implementation of CRM, this amount decreased due to time savings to 66,000 rubles. The cost of a license for one manager without a term limitation cost 16,000 rubles. Even these figures show that the costs of automation have already paid off, and we are talking about only a small part of the employee's responsibilities. Add to this the savings on a logistician, warehouse management, an increase in the number of clients for whom there was simply not enough time before, and the benefit will be even more impressive.
To assess the economic efficiency of automation, you can also calculate the cost of individual stages and each specialist, obtaining an approximate effect. It is necessary to take into account that the calculations include an integral indicator of the total cost of ownership (TCO), including the costs of purchasing, deploying and configuring the system. The cost of an employee's labor is based not on the net salary, but on the payroll, taking into account social payments, indirect costs, expenses for office equipment, etc.
TCO for cloud services should be multiplied by the number of months of use of the system, so it will increase. For desktop programs, TCO most often includes a one-time license with no expiration date, setup, maintenance and updates. Often, a high TCO turns out to be profitable if it is divided into monthly payments.