MAPFRE, THE BEST-POSITIONED INSURANCE COMPANY IN SEARCH ENGINES
Posted: Sun Jan 19, 2025 5:06 am
According to a study by SEOlución that reflects the level of visibility of the websites of the main insurance companies in the country, MAPFRE is the most visible insurer in the sector. Visibility is determined by the position of the website in search engines without taking into account the presence of the companies analysed in sponsored link systems.
Mapfre continues to lead the visibility ranking with bc data hong kong almost 87%, followed by Línea Directa and Segurosbroker. The cases of Santalucia seguros and Mutua Madrileña stand out on this occasion, having seen their percentage double compared to the previous study. The visibility ratio is determined by the position that the company occupies in search engines by keyword and the popularity of the term among users.
The study is based on the analysis of public standard parameters, such as the number of indexed pages of each website by the most used search engine in our country, Google. This data, for example, reflects the level of saturation of a website, which will determine its visibility in search engines. Mapfre leads this ranking with almost 25,000 indexed pages, a figure much higher than that of its closest competitor, Santalucia Seguros.
Finally, the study includes the Alexa indicator, related to the estimated traffic volume for each of the portals analysed. This indicator allows for comparisons of traffic obtained in ranking format, taking public data. Of the competitors analysed, and according to Alexa, Mapfre's website is the most visited.
Mapfre continues to lead the visibility ranking with bc data hong kong almost 87%, followed by Línea Directa and Segurosbroker. The cases of Santalucia seguros and Mutua Madrileña stand out on this occasion, having seen their percentage double compared to the previous study. The visibility ratio is determined by the position that the company occupies in search engines by keyword and the popularity of the term among users.
The study is based on the analysis of public standard parameters, such as the number of indexed pages of each website by the most used search engine in our country, Google. This data, for example, reflects the level of saturation of a website, which will determine its visibility in search engines. Mapfre leads this ranking with almost 25,000 indexed pages, a figure much higher than that of its closest competitor, Santalucia Seguros.
Finally, the study includes the Alexa indicator, related to the estimated traffic volume for each of the portals analysed. This indicator allows for comparisons of traffic obtained in ranking format, taking public data. Of the competitors analysed, and according to Alexa, Mapfre's website is the most visited.