Get more engagement
Posted: Sun Jan 19, 2025 3:38 am
Use email to send out promotions, special sales, discounts, event invitations and to generate engagement . Email can really increase the response rate of users to your ads, social media posts and other aspects of their interest more than other digital channels. Why?
The reason is very interesting: a message received via email generates more confidence than a message read, for example, on social networks, since there are many deceptive media and people have learned to distrust them.
The format of email messages is more personal and comes from a known source, so they are better accepted and whoever has taken the trouble to open the message will devote more time and attention to the content. In addition, when reading an email there are fewer distractions compared to other media and the user will not get distracted as quickly.
Improve SEO
Promoting your content through email marketing has an impact on SEO ranking. However, there is another aspect where email can really improve SEO: it helps you have a stronger link profile .
An important task in SEO is to identify topics and related sites in order canada mobile phone number list to create content according to these topics to attract links. Email helps you put these contents on the front page to reach a larger audience and generate more links. All of this will result in better SEO positioning.
As you can see, email marketing is not only far from being an endangered medium, but it continues to evolve . It is a very effective way to promote content, generate brand image and achieve greater engagement , in addition to everything it can do to help improve your SEO positioning. That is why it is important to include it in your inbound marketing strategy and use it appropriately.
Related Articles
Inbound Marketing: Boost Your Content and Traffic with Pinterest
Content Marketing: How to curate content in 3 steps
Email Marketing: Learn what the click strategy is like
Schedule your meeting now!
Ready to give your online presence a boost? In a short video call, we'll analyze your website and design an action plan to increase your organic visibility.
Schedule My Meeting Now
Footer
The reason is very interesting: a message received via email generates more confidence than a message read, for example, on social networks, since there are many deceptive media and people have learned to distrust them.
The format of email messages is more personal and comes from a known source, so they are better accepted and whoever has taken the trouble to open the message will devote more time and attention to the content. In addition, when reading an email there are fewer distractions compared to other media and the user will not get distracted as quickly.
Improve SEO
Promoting your content through email marketing has an impact on SEO ranking. However, there is another aspect where email can really improve SEO: it helps you have a stronger link profile .
An important task in SEO is to identify topics and related sites in order canada mobile phone number list to create content according to these topics to attract links. Email helps you put these contents on the front page to reach a larger audience and generate more links. All of this will result in better SEO positioning.
As you can see, email marketing is not only far from being an endangered medium, but it continues to evolve . It is a very effective way to promote content, generate brand image and achieve greater engagement , in addition to everything it can do to help improve your SEO positioning. That is why it is important to include it in your inbound marketing strategy and use it appropriately.
Related Articles
Inbound Marketing: Boost Your Content and Traffic with Pinterest
Content Marketing: How to curate content in 3 steps
Email Marketing: Learn what the click strategy is like
Schedule your meeting now!
Ready to give your online presence a boost? In a short video call, we'll analyze your website and design an action plan to increase your organic visibility.
Schedule My Meeting Now
Footer