Why Generation Is Crucial for Long-Term Business Growth
Posted: Sat Jan 18, 2025 9:41 am
Contextual variables : on the one hand the moment – the conditions in which the information is consumed, and on the other the market which corresponds to the socio-cultural factors of information diffusion. How to categorize different types of information? CGU, Entertainment, serious news – between “fun” and “need to know” The RISJ and Craft Kaleidoscope first shows that young people make a distinction between the type of information conveyed by the media. According to a distinction between “ narrow ” and “broad” information , they distinguish “ the news ” and “news .
This distinction is important because it induces a classification of japan phone number library media brands and the importance of information, which goes well beyond the historical definition of the word “information” (even including memes). News is associated with traditional and mainstream media brands , which deal with specific subjects. News , on the other hand, is more diffuse, broader and more oriented, associated with alternative media and social networks . From this classification, information falls into three categories , the differences between which are sometimes blurred: information to know ( need to know ), personal interest and entertainment ( fun ) .
Young audiences do not have the same expectations and uses for each category. They expect traditional mainstream media to provide impartial and objective coverage of current events, according to a specific news agenda. In general, current events deal with politics, international relations or sometimes local news. In contrast, news, which concerns personal interest or hobbies, is mainly consumed via alternative media or on social networks – through professional or specialized accounts. News is broad, often revealing opinions, and deals with climate, finance or science. It also includes local information and cultural information.
This distinction is important because it induces a classification of japan phone number library media brands and the importance of information, which goes well beyond the historical definition of the word “information” (even including memes). News is associated with traditional and mainstream media brands , which deal with specific subjects. News , on the other hand, is more diffuse, broader and more oriented, associated with alternative media and social networks . From this classification, information falls into three categories , the differences between which are sometimes blurred: information to know ( need to know ), personal interest and entertainment ( fun ) .
Young audiences do not have the same expectations and uses for each category. They expect traditional mainstream media to provide impartial and objective coverage of current events, according to a specific news agenda. In general, current events deal with politics, international relations or sometimes local news. In contrast, news, which concerns personal interest or hobbies, is mainly consumed via alternative media or on social networks – through professional or specialized accounts. News is broad, often revealing opinions, and deals with climate, finance or science. It also includes local information and cultural information.