Listen carefully to the participants.

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It is important not only to listen to the participants, at least in order not to ask them the same question twice, but also to hear the participants. After all, at first glance, behind ordinary opinions, with more detailed "digging" by the moderator, there are unique insights that are so valuable for our clients. Therefore, the moderator is required to fully concentrate on the subject of discussion, clearly understand the needs of the client and the objectives of the study, as well as the ability to not be distracted by various factors (subsequent questions of the guide, comments from the participants, etc.).
Have non-verbal communication skills. A good moderator is a kind of sri lanka cell phone number list psychologist. As is known, a person's body can say much more than the person himself verbally. One of the moderator's tasks is to read the non-verbal signals of the participants. For example, by some barely noticeable gestures, the moderator can understand that the participant is being disingenuous. Or by the facial expression, that he wants to say something, that he is dissatisfied, etc.
Dress appropriately. It is no secret that it is easier for a person to open up to someone similar to themselves. You can hardly expect a heart-to-heart talk with experienced housewives if the moderator appears before them in the guise of a super-successful business lady.
Behave freely, naturally, confidently, do not be afraid of anything and do not be shy. The moderator should understand that participants, finding themselves in an unfamiliar situation, with unfamiliar people, often feel constrained and uncomfortable. The message that comes from the moderator directly affects the participants. Since the moderator is the main, leading person in group discussions, the participants try to adapt to him, unconsciously copying poses, gestures, voice, etc. What can we get if the moderator himself feels insecure and constrained?