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What is the function of a digital marketing plan?

Posted: Mon Apr 21, 2025 5:36 am
by shukla7789
What should I consider in a digital marketing plan?
How to set goals in a digital marketing plan?
How to define the tone of communication in a digital marketing plan?
Who develops a marketing plan?
A company's marketing plan is of quality when there is perfect management of three important aspects, which make up an essential trident: positioning , social networks and campaigns .



What is a digital marketing plan?
A marketing plan is a document that malaysia mobile database market research, marketing objectives, strategies to be implemented in terms of positioning, social media, and campaigns, and the planning to implement it all.

It consists of a guide that directs the company through the steps to follow. It outlines how marketing objectives are intended to be achieved and, in this sense, facilitates and manages the efforts to achieve them.

It's advisable to review and rethink it to develop new objectives, update market research, analyze the competition, redefine the audience, assess what has been achieved, and propose new strategies that respond to the needs of a new reality.

Likewise, evaluating how a marketing plan has worked is essential to understanding the current situation and the positioning of the company or business in the market.