Accessibility tool ftc approves final order against ai-enabled consumer review platform sitejabber surge in brick-and-mortar commerce will spur pos innovation is enterprise ai the prescription for back-office bottlenecks? See more in: accessibe accessibility compliance digital transformation federal trade commission ftc news pymnts news regulation samuel levine wcag web content accessibility guidelines what's hot ftc approves final order against ai-enabled consumer review platform sitejabber by pymnts january ftc sitejabber reviews the federal trade commission ftc has approved a final order against sitejabber the provider of an artificial intelligence ai-enabled consumer review platform prohibiting the company from making or facilitating misrepresentations about ratings and reviews.
The ftc charged in a november complaint that sitejabber dominican republic cell phone number listcollected consumer ratings and reviews for its online business clients at the time of purchase before the consumers experienced the product or service; used these ratings and reviews to inflate its clients average ratings and review counts; and provided its clients with the means to misrepresent that ratings and reviews were from customers who had used their products the agency said in a friday jan.
Press release. When announcing the enforcement action in a nov. Press release samuel levine director of the ftcs bureau of consumer protection said: platforms dont have free rein to mislead people about the consumer reviews shown for companies and their products. The friday press release announcing the approval of a final order said: the final order settling the commissions complaint prohibits sitejabber from making or assisting anyone else in making misrepresentations about any ratings average ratings or reviews it collects moderates or displays.