Setting up regional targeting in Sklik

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You can set regional targeting in the "Campaign Settings" tab, where it will be valid for all ad groups. In the "Regional Targeting Settings" menu, in the "Region Selection" item, you can choose targeting by "Regions" or "Custom Areas". To easily select a region, click on the relevant part of the Czech Republic map. You can choose between targeting by regions and by districts. The selected region will be colored on the map and its name will appear in the Selected Areas list.

Geographic targeting in Facebook ads
On Facebook, geo-targeting works on the same indonesia phone number data principle as in Adwords. The only difference from Adwords is that in Facebook you set targeting at the ad level, not at the campaign level. Geo-targeting on Facebook has a few extra features. In addition to people who are currently in a given location, you can also target people who live in a given location (but are currently elsewhere), people who have recently visited a given location, or people who are planning to visit it.

In addition, just like in Adwords, you can target by country, city, zip code, and district. You can also target by location name, or by defining a specific location by placing a pin on a map. The same goes for targeting by defining the distance from a specific location.

Whether you run PPC advertising using Sklik, Facebook or Google Adwords, you can't do without geo-targeting in your local business. Properly set targeting will allow you to display your ad only to those people who can actually become your customers. Your ad will be relevant and targeted with the precision of an army sniper, and you won't waste resources on reaching people who have no chance of converting.