To do this, they implement promotions
Posted: Sat Feb 22, 2025 3:49 am
Eight call center specialists can call 2,400 clients in one working day. This is a large client base, but is it possible to cover an even larger base without errors due to acceleration of work and without burnout of managers? We will tell you using the example of one of our clients. Peculiarities of the task Our client is a large marketing agency that is constantly working on developing its brand. to attract the attention of the audience and increase recognition, conduct marketing research of industries, organize conferences and invite participants to them. To implement all these tasks, the call center needs to work in a coordinated manner. However, 8 call center managers make no more than 2,400 calls per day and make mistakes due to the human factor.
They sometimes mix up numbers, miss contacts bosnia and herzegovina cell phone number list from the database, forget to enter the received data into the system. Moreover, what is even more important, they quickly “burn out” and leave the company, since they have to make many calls to clients, and are not always well-disposed. Mistakes and dismissals of managers lead to the company losing profits. Clients do not learn about promotions in time, cannot take advantage of them, and sales do not grow. Guests do not come to the conference, and the costs of organizing it exceed the income from the event. Marketing research is delayed, and the company lags behind competitors in releasing new products. When the agency's director contacted us, he asked us to select a modern automated solution that would simplify and facilitate the work of managers.
Finding and implementing a solution We offered the agency the development and implementation of a Voice Robot, which would take on most of the call center’s work. It works like this: The robot automatically takes the client's contact information from the agency's CRM system and calls him. After connecting, the robot greets the subscriber and asks if it is convenient for him to talk or buys his time in some other way. Then the robot continues the dialogue according to a pre-written script with lines that the agency can independently write and change in the personal account. For example, the robot can tell about a new promotion or a new event, or ask questions for research, make a presentation of a new product.
They sometimes mix up numbers, miss contacts bosnia and herzegovina cell phone number list from the database, forget to enter the received data into the system. Moreover, what is even more important, they quickly “burn out” and leave the company, since they have to make many calls to clients, and are not always well-disposed. Mistakes and dismissals of managers lead to the company losing profits. Clients do not learn about promotions in time, cannot take advantage of them, and sales do not grow. Guests do not come to the conference, and the costs of organizing it exceed the income from the event. Marketing research is delayed, and the company lags behind competitors in releasing new products. When the agency's director contacted us, he asked us to select a modern automated solution that would simplify and facilitate the work of managers.
Finding and implementing a solution We offered the agency the development and implementation of a Voice Robot, which would take on most of the call center’s work. It works like this: The robot automatically takes the client's contact information from the agency's CRM system and calls him. After connecting, the robot greets the subscriber and asks if it is convenient for him to talk or buys his time in some other way. Then the robot continues the dialogue according to a pre-written script with lines that the agency can independently write and change in the personal account. For example, the robot can tell about a new promotion or a new event, or ask questions for research, make a presentation of a new product.