Nielsen also sees clear trends in the area of ​​social functionalities

Access ready-to-use Telemarketing Data to expand outreach, generate quality leads, and maximize your marketing ROI.
Post Reply
Bappy11
Posts: 348
Joined: Sun Dec 22, 2024 6:02 am

Nielsen also sees clear trends in the area of ​​social functionalities

Post by Bappy11 »

Personalization
Targeted content for specific (groups of) employees, based on their location, function, team, etc., has been common practice for a number of years. In any case, if I look at my daily practice, it is an important strategic choice for many organizations. And that makes sense, Nielsen agrees: “These features keep clutter at bay and give employees the apps and content they need.” But, he wonders, what do we do if someone works at two locations? Or if he manages people in different roles and needs to see their content? Nielsen:

“A trend we are seeing that skirts these issues is to let users select a different role to browse content. For example, MAN Diesel & Turbo's View Content applet lets users choose an organization unit and location and temporarily display the associated content rather than their own location information. Similarly, at Skanska, information is targeted to the user but also offers belgium phone number list flexibility in that all information is available via search or by switching the view of the site to Browse As another employee type.”

Social

Intranet provides people with profile information about colleagues at lightning speed
Integrating employee profile pages into Facebook-like 'wall feeds'
Accessible management that supports the intranet and actively participates
Management that sees that employees are people – they are allowed to post personal content
Measuring return on investment
cartoon ROI.
Post Reply