What do you think about the developments of Google+? Join the discussion and post a comment!
Posted: Thu Feb 13, 2025 4:08 am
Bart van der Kooi, social media consultant ClickQ
“Whether a social network will gain a foothold is never easy to predict. However, Google does have an advantage with the platforms they already own. If they push even a little bit, companies will follow anyway. Also because they do not want to lose the battle with competitors in the field of social, but also especially in the field of search/findability. The big difference with Facebook is that Google+ has more professionals and companies as users. The big crowd stays away, because Facebook is already sufficient. The approach of Google that I predicted in May is therefore a good one.
There is still a lot of potential in the area of internal social media and collaboration that greece telegram data Yammer, in my opinion, is not filling in innovatively enough. When will Google+ be a success? That is a bit like asking when the end times will come. If Google makes a Google+ page mandatory tomorrow to list you on page 1 of the search results, then it will happen faster. And on the other hand: if Facebook makes a big mistake tomorrow or a privacy scandal comes to light, then Google+ will be the first candidate to take over Facebook's social function."
“Whether a social network will gain a foothold is never easy to predict. However, Google does have an advantage with the platforms they already own. If they push even a little bit, companies will follow anyway. Also because they do not want to lose the battle with competitors in the field of social, but also especially in the field of search/findability. The big difference with Facebook is that Google+ has more professionals and companies as users. The big crowd stays away, because Facebook is already sufficient. The approach of Google that I predicted in May is therefore a good one.
There is still a lot of potential in the area of internal social media and collaboration that greece telegram data Yammer, in my opinion, is not filling in innovatively enough. When will Google+ be a success? That is a bit like asking when the end times will come. If Google makes a Google+ page mandatory tomorrow to list you on page 1 of the search results, then it will happen faster. And on the other hand: if Facebook makes a big mistake tomorrow or a privacy scandal comes to light, then Google+ will be the first candidate to take over Facebook's social function."