The Big Bang
Posted: Wed Feb 05, 2025 3:14 am
Since today, Thursday, the Swiss media world has been a different place. Gone are the days when local media houses and publishers wallowed in real or feigned familiarity.
With Ringier's withdrawal (or expulsion) from the "Association of Swiss Media", a new era has begun, namely that of the Cold War. The fronts are clear: on one side Ringier and the SRG, on the other Tamedia, the undisputed leader, pacesetter and nationally feared media giant from Zurich since the beginning of this millennium. Or to put it very nigeria rcs data briefly and drastically: at the moment it is high noon between Marc Walder and Roger de Weck on one side, against Pietro Supino on the other. The provisional winner in this confusion is undoubtedly the SRG, which was shaken by the June vote: thanks to the interaction with the largest Swiss publishing house - and Swisscom - the public service and fee discussion is likely to be off the table for the time being. The possibility of introducing online advertising on SRG portals is also likely to suddenly become an issue again with the support of Ringier. The second winner alongside SRG is Ringier, which after years of self-discovery and self-discovery is suddenly boldly standing up to the testosterone-fuelled Tamedia. That is the starting point in media policy.
At the moment it doesn't matter whether the Ringier-SRG-Swisscom construct can withstand reality and meet expectations. Even if this is not the case, the dishes will probably be broken for a long time after today and will be unusable for a possible reconciliation dinner. Two questions are still pending: Will Marc Walder appear at the Swiss Media Congress in three weeks (as announced)? And the second, far more important question: What will the Competition Commission say about the planned marketing company? Experience has shown that WEKO decisions are often political decisions. In any case, Tamedia, which has been growing steadily in recent years - and perhaps for the record - has mostly been found right by the Competition Commission. This is a good precedent for Ringier, the SRG and Swisscom.
With Ringier's withdrawal (or expulsion) from the "Association of Swiss Media", a new era has begun, namely that of the Cold War. The fronts are clear: on one side Ringier and the SRG, on the other Tamedia, the undisputed leader, pacesetter and nationally feared media giant from Zurich since the beginning of this millennium. Or to put it very nigeria rcs data briefly and drastically: at the moment it is high noon between Marc Walder and Roger de Weck on one side, against Pietro Supino on the other. The provisional winner in this confusion is undoubtedly the SRG, which was shaken by the June vote: thanks to the interaction with the largest Swiss publishing house - and Swisscom - the public service and fee discussion is likely to be off the table for the time being. The possibility of introducing online advertising on SRG portals is also likely to suddenly become an issue again with the support of Ringier. The second winner alongside SRG is Ringier, which after years of self-discovery and self-discovery is suddenly boldly standing up to the testosterone-fuelled Tamedia. That is the starting point in media policy.
At the moment it doesn't matter whether the Ringier-SRG-Swisscom construct can withstand reality and meet expectations. Even if this is not the case, the dishes will probably be broken for a long time after today and will be unusable for a possible reconciliation dinner. Two questions are still pending: Will Marc Walder appear at the Swiss Media Congress in three weeks (as announced)? And the second, far more important question: What will the Competition Commission say about the planned marketing company? Experience has shown that WEKO decisions are often political decisions. In any case, Tamedia, which has been growing steadily in recent years - and perhaps for the record - has mostly been found right by the Competition Commission. This is a good precedent for Ringier, the SRG and Swisscom.