What every entrepreneur should know about Facebook
Posted: Mon Dec 23, 2024 6:25 am
Facebook was the first social network I started using when I started my own business. I think many entrepreneurs still underestimate the power of Facebook.
Facebook is not just about posting photos and videos, it is an important part of the sales process. You can use it to nurture customers, increase your company's visibility, and increase sales. In addition to the fact that your brand's presence on Facebook is almost a must, it is important to realize that nowadays we can no longer rely on just one social media platform, but that it is necessary to work on several ( Instagram , LinkedIn , Tok-tok , etc.)
But to be successful on Facebook, you need to know marketing trends, what statistics show, and of course, the psychology of selling on social networks.
I have been working in digital marketing for 13 years, of which I have been an independent entrepreneur for 5 years. From the beginning of my business journey, I was aware of how important digital marketing is to business success .
I also knew that stepping out of my comfort zone was necessary for progress and business growth.
Since I was responsible for digital marketing at the company I worked for, I already had the knowledge. But it's okay, if you don't have this knowledge, I can help you. I'll tell you how a little later.
Even though I have been successfully using Facebook to promote my personal brand accountant email database and my business for many years, I am constantly positively surprised by what good results can be achieved using this platform.
Today I'm sharing with you the most important things every entrepreneur should know about the Facebook platform.
You can easily learn much more about Facebook at my online workshop, which will be held again in March.
For the best results on Facebook, it is important to:
To have all your profiles organized
A personal profile with all the information so that the follower immediately knows who you are
Your company's Facebook profile, which should also make it clear what you do and what your strengths are
A Facebook group that must have a topic name and rules
That you have very clearly written down (optimally in one sentence) what you do and what the advantages of your offer are.
That all Facebook profiles are connected to each other - this makes it easier for people to connect with you.
It is very important that you have a link to your website on all your profiles so that customers can easily find your blog posts, online store, more information about you and your company...
That you use your "voice" in all your posts and that your posts appeal to your ideal customer.
Make sure there is a CTA (call to action) in your posts - that there is a clear call to action that directs the customer to a page where they can make a purchase with one click.
To consistently publish interesting and, above all, useful content.
In a Facebook group, always make sure you have the group rules included and written down.
To answer all questions and comments – all of this also helps with algorithms, so your posts don't get lost in the flood of others.
Make sure to post something fun, not just about business.
Yes, if necessary, you can also advertise on Facebook for a fee.
If you feel it's time to start your business journey or would like to learn more about Facebook, I invite you to join me on March 18th for an online Facebook workshop, where we will learn about Facebook for business step by step .
If I succeeded, you can too. Get rid of the fear of the unknown, because the most beautiful thing is on the other side of fear.
Facebook is not just about posting photos and videos, it is an important part of the sales process. You can use it to nurture customers, increase your company's visibility, and increase sales. In addition to the fact that your brand's presence on Facebook is almost a must, it is important to realize that nowadays we can no longer rely on just one social media platform, but that it is necessary to work on several ( Instagram , LinkedIn , Tok-tok , etc.)
But to be successful on Facebook, you need to know marketing trends, what statistics show, and of course, the psychology of selling on social networks.
I have been working in digital marketing for 13 years, of which I have been an independent entrepreneur for 5 years. From the beginning of my business journey, I was aware of how important digital marketing is to business success .
I also knew that stepping out of my comfort zone was necessary for progress and business growth.
Since I was responsible for digital marketing at the company I worked for, I already had the knowledge. But it's okay, if you don't have this knowledge, I can help you. I'll tell you how a little later.
Even though I have been successfully using Facebook to promote my personal brand accountant email database and my business for many years, I am constantly positively surprised by what good results can be achieved using this platform.
Today I'm sharing with you the most important things every entrepreneur should know about the Facebook platform.
You can easily learn much more about Facebook at my online workshop, which will be held again in March.
For the best results on Facebook, it is important to:
To have all your profiles organized
A personal profile with all the information so that the follower immediately knows who you are
Your company's Facebook profile, which should also make it clear what you do and what your strengths are
A Facebook group that must have a topic name and rules
That you have very clearly written down (optimally in one sentence) what you do and what the advantages of your offer are.
That all Facebook profiles are connected to each other - this makes it easier for people to connect with you.
It is very important that you have a link to your website on all your profiles so that customers can easily find your blog posts, online store, more information about you and your company...
That you use your "voice" in all your posts and that your posts appeal to your ideal customer.
Make sure there is a CTA (call to action) in your posts - that there is a clear call to action that directs the customer to a page where they can make a purchase with one click.
To consistently publish interesting and, above all, useful content.
In a Facebook group, always make sure you have the group rules included and written down.
To answer all questions and comments – all of this also helps with algorithms, so your posts don't get lost in the flood of others.
Make sure to post something fun, not just about business.
Yes, if necessary, you can also advertise on Facebook for a fee.
If you feel it's time to start your business journey or would like to learn more about Facebook, I invite you to join me on March 18th for an online Facebook workshop, where we will learn about Facebook for business step by step .
If I succeeded, you can too. Get rid of the fear of the unknown, because the most beautiful thing is on the other side of fear.