Your content is generating too few leads? These could be the reasons.
Posted: Sun Feb 02, 2025 4:38 am
Creating content offers such as eBooks, white papers or checklists takes a lot of time and work. You have written a text, designed an attractive layout and created a suitable landing page and thank-you page. Is your offer still generating too few leads? We would like to show you 5 reasons why your conversion rate is too low and what you can do about it.
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1.) Your landing page is not optimized
On a landing page, you make a free offer to visitors gambling data cambodia to your website and ask for some personal data in return. Your landing page should therefore reflect the value of the offer. For example, list 4-5 advantages that your visitor can benefit from if they download your offer and outline the scope and some key topics.
The question "What do I get out of the offer?" must be answered clearly. If you have a lot of visitors to your landing page, but only a few of them convert (i.e. fill out the form), you should definitely revise your landing page . Also carry out so-called A/B tests to find out which (technical) language works best for a certain buyer persona (target customer).
Request your content marketing checklist now!
1.) Your landing page is not optimized
On a landing page, you make a free offer to visitors gambling data cambodia to your website and ask for some personal data in return. Your landing page should therefore reflect the value of the offer. For example, list 4-5 advantages that your visitor can benefit from if they download your offer and outline the scope and some key topics.
The question "What do I get out of the offer?" must be answered clearly. If you have a lot of visitors to your landing page, but only a few of them convert (i.e. fill out the form), you should definitely revise your landing page . Also carry out so-called A/B tests to find out which (technical) language works best for a certain buyer persona (target customer).