The big topic "BERT".
Posted: Tue Jan 28, 2025 7:19 am
Hamburg was held promptly. The location, the Riverside Hotel in the middle of the port city's "Kiez", was well chosen.
Sitting in the fairly full hall, excited about lots of new things, the SEO/SEA World Conference 2019 began on time with a short presentation for Google AdWords specialists by the speakers Lidia Schneck and Selcuk-Ilhan Akyildiz.
The first presentation explained how important the use of omnichannel campaigns is, citing as examples "Dunkin", which was able to increase its local store visitor numbers by 400%, while "Swisscom" was able to reduce the costs of each individual store visitor by 78% by using this approach.
Next came the presentation by Ralf Zmölnig, Managing Director of Rockit-Internet. The company name says it all, the topic "The change from keyword to intent synapse rock concert" also tried to achieve this.
The theory that the keyword is being replaced by rcs data canada user intent is not groundbreaking news, but others in the industry have already noticed this for some time.
However, the reminder that the goals must be defined primarily and delicately before the keyword comes was very helpful.
Mario Träger's somewhat technical and therefore somewhat dry contribution on pimping snippets (or making them even richer) reminded us how important it is to be able to achieve extensive success with small details.
Even if the top box can only be reached if there is a top ten ranking.
Small, short, to the point... the Google update mentioned has so far only been partially rolled out in the US version and it cannot, so far, be optimized.
Sitting in the fairly full hall, excited about lots of new things, the SEO/SEA World Conference 2019 began on time with a short presentation for Google AdWords specialists by the speakers Lidia Schneck and Selcuk-Ilhan Akyildiz.
The first presentation explained how important the use of omnichannel campaigns is, citing as examples "Dunkin", which was able to increase its local store visitor numbers by 400%, while "Swisscom" was able to reduce the costs of each individual store visitor by 78% by using this approach.
Next came the presentation by Ralf Zmölnig, Managing Director of Rockit-Internet. The company name says it all, the topic "The change from keyword to intent synapse rock concert" also tried to achieve this.
The theory that the keyword is being replaced by rcs data canada user intent is not groundbreaking news, but others in the industry have already noticed this for some time.
However, the reminder that the goals must be defined primarily and delicately before the keyword comes was very helpful.
Mario Träger's somewhat technical and therefore somewhat dry contribution on pimping snippets (or making them even richer) reminded us how important it is to be able to achieve extensive success with small details.
Even if the top box can only be reached if there is a top ten ranking.
Small, short, to the point... the Google update mentioned has so far only been partially rolled out in the US version and it cannot, so far, be optimized.