Building up the mass of links
Posted: Tue Jan 28, 2025 4:47 am
If the sape exchange is chosen as the main one, it helps:
generate a custom project;
add keywords from the existing semantic core;
create anchors and near-link descriptions;
conduct link purchases on an ongoing list building for mlm basis.
Many SEO specialists have rather strict selection criteria for sites:
coincidence in subject matter;
the text on the placement page must be at least 1500 characters;
absence of other references from this document;
visibility (a "basement" is also welcome);
attendance - not less than 500 people/day;
indexing in PS;
TIC and PR, Alexa Rank - less than 1 million;
YAK and DMOZ are mandatory.
Using a perpetual link exchange is an expensive pleasure, since the cost here significantly exceeds the price of rented links. It is only necessary to identify priorities in each specific case.
Article promotion is a modern approach to external optimization of Internet sites. The cost of this service is quite affordable.
How to achieve multiple growth in traffic and sales from your website?
Alexey Boyarkin
Dmitry Svistunov
Head of SEO and Development
Read more posts on my personal blog:
I have always been concerned about the issue of moving to a fundamentally new level. So that the indicators would grow not by 2 or 3 times, but by several orders of magnitude. From a thousand visits to ten thousand or from ten thousand to a hundred thousand, if we are talking about a website, for example.
And I know that such leaps are always the result of painstaking work in five areas:
Technical condition of the site.
SEO.
Collection of site semantics.
Creating useful content.
Working on conversion.
And at the same time, every manager needs an increase in sales and the number of applications from the site at the moment.
To get this growth, download our step-by-step template for increasing sales from the site:
Download template
Already downloaded
153398
In addition, you can insert two links into the article (anchor, non-anchor) and place them on exchanges. This is the most effective promotion, which reduces the risk of the site being filtered by search robots.
Of course, you need to continue working with these links, they must be "live". The more visitors click on them to go to your site, the better. Special services will help with this. In addition, many job exchanges offer to generate tasks with clicks on your links on the exchanges.
Website analytics
You can track the growth of the link mass in the Yandex.Webmaster service in the corresponding section "Incoming links". With its help, you will evaluate the correlation between traffic and the number of external links.
You can independently analyze the process of external optimization of Internet sites in Google Analytics, however, this service is quite complex and not accessible to everyone.
Viewing should be done regularly. For clarity, you can build dependency graphs and track the influence of links on increasing the site's position in search engines.
For search engines, purchasing links for the purpose of promotion is not a secret. This process is similar to an advertising campaign, but there are some restrictions on PR. The strategy of external optimization of Internet sites must be built correctly, and the budget must be distributed for all its needs.
This ratio will be optimal:
Perpetual links – 30%.
Rent – 60%.
Social signals – 10%.
16 Fatal Mistakes in Website Optimization
The test version of the site is not closed from indexing.
SEO specialists often conduct tests on specially created copies of the site. These versions do not always retain changes after, for example, redesign or content transfer.
Service copies of websites must be closed from indexing in the robots.txt file, however, due to errors (removal of robots or prohibition of indexing), these versions may end up in the index.
Why it is bad: Firstly, search robots may consider these test copies as duplicates of promoted pages, as a result of which the position of the website may decrease. Secondly, such a service version may be recognized as the main mirror, which will also not lead to good results.
How to fix: The recommendation to prohibit service versions of a website from indexing is clear to all developers, but the human factor cannot be discounted.
To avoid such errors, you should not only prohibit indexing of the test copy, but also protect it with a password. In this case, the probability of the service version of the page getting into the index will be minimized.
Incorrect use of the Disallow attribute in robots.txt.
When excluding service pages from the index, an error may occur due to the accidental deletion of necessary pages or entire sections.
Why it's bad: Useful pages with their positions and traffic simply won't be indexed, because the search robot doesn't see them. By incorrectly writing the directive in this file, you can prohibit the entire site from being indexed.
How to fix: The "Robots.txt Analysis" tool will help you check the file for errors. It is located in the Yandex.Webmaster panel in the "Tools" tab. To check the main types of website pages for indexing, you need to add the required pages to the "Are URLs allowed?" block and click the "Check" button.
generate a custom project;
add keywords from the existing semantic core;
create anchors and near-link descriptions;
conduct link purchases on an ongoing list building for mlm basis.
Many SEO specialists have rather strict selection criteria for sites:
coincidence in subject matter;
the text on the placement page must be at least 1500 characters;
absence of other references from this document;
visibility (a "basement" is also welcome);
attendance - not less than 500 people/day;
indexing in PS;
TIC and PR, Alexa Rank - less than 1 million;
YAK and DMOZ are mandatory.
Using a perpetual link exchange is an expensive pleasure, since the cost here significantly exceeds the price of rented links. It is only necessary to identify priorities in each specific case.
Article promotion is a modern approach to external optimization of Internet sites. The cost of this service is quite affordable.
How to achieve multiple growth in traffic and sales from your website?
Alexey Boyarkin
Dmitry Svistunov
Head of SEO and Development
Read more posts on my personal blog:
I have always been concerned about the issue of moving to a fundamentally new level. So that the indicators would grow not by 2 or 3 times, but by several orders of magnitude. From a thousand visits to ten thousand or from ten thousand to a hundred thousand, if we are talking about a website, for example.
And I know that such leaps are always the result of painstaking work in five areas:
Technical condition of the site.
SEO.
Collection of site semantics.
Creating useful content.
Working on conversion.
And at the same time, every manager needs an increase in sales and the number of applications from the site at the moment.
To get this growth, download our step-by-step template for increasing sales from the site:
Download template
Already downloaded
153398
In addition, you can insert two links into the article (anchor, non-anchor) and place them on exchanges. This is the most effective promotion, which reduces the risk of the site being filtered by search robots.
Of course, you need to continue working with these links, they must be "live". The more visitors click on them to go to your site, the better. Special services will help with this. In addition, many job exchanges offer to generate tasks with clicks on your links on the exchanges.
Website analytics
You can track the growth of the link mass in the Yandex.Webmaster service in the corresponding section "Incoming links". With its help, you will evaluate the correlation between traffic and the number of external links.
You can independently analyze the process of external optimization of Internet sites in Google Analytics, however, this service is quite complex and not accessible to everyone.
Viewing should be done regularly. For clarity, you can build dependency graphs and track the influence of links on increasing the site's position in search engines.
For search engines, purchasing links for the purpose of promotion is not a secret. This process is similar to an advertising campaign, but there are some restrictions on PR. The strategy of external optimization of Internet sites must be built correctly, and the budget must be distributed for all its needs.
This ratio will be optimal:
Perpetual links – 30%.
Rent – 60%.
Social signals – 10%.
16 Fatal Mistakes in Website Optimization
The test version of the site is not closed from indexing.
SEO specialists often conduct tests on specially created copies of the site. These versions do not always retain changes after, for example, redesign or content transfer.
Service copies of websites must be closed from indexing in the robots.txt file, however, due to errors (removal of robots or prohibition of indexing), these versions may end up in the index.
Why it is bad: Firstly, search robots may consider these test copies as duplicates of promoted pages, as a result of which the position of the website may decrease. Secondly, such a service version may be recognized as the main mirror, which will also not lead to good results.
How to fix: The recommendation to prohibit service versions of a website from indexing is clear to all developers, but the human factor cannot be discounted.
To avoid such errors, you should not only prohibit indexing of the test copy, but also protect it with a password. In this case, the probability of the service version of the page getting into the index will be minimized.
Incorrect use of the Disallow attribute in robots.txt.
When excluding service pages from the index, an error may occur due to the accidental deletion of necessary pages or entire sections.
Why it's bad: Useful pages with their positions and traffic simply won't be indexed, because the search robot doesn't see them. By incorrectly writing the directive in this file, you can prohibit the entire site from being indexed.
How to fix: The "Robots.txt Analysis" tool will help you check the file for errors. It is located in the Yandex.Webmaster panel in the "Tools" tab. To check the main types of website pages for indexing, you need to add the required pages to the "Are URLs allowed?" block and click the "Check" button.