User Experience (UX) cannot be underestimated.

[shaownhasan]

User Experience
Nowadays, The reason? There are many alternative services that users can enjoy. So, if users feel that the website / application they are using is not suitable / does not provide an experience that can meet their needs, then they will be abandoned. It's that easy.

It is known that people in Indonesia spend 5 hours a day or more than 25% of their productive time interacting with smartphones. So, what happens if companies do not immediately adjust to the habits of Indonesian people? Of course, many users will brazil email list switch. Unless, you are the only player in the market. However, you need to remember that with the entry of the IT era, business replication has become commonplace.

User Experience is important
The case of online motorcycle taxis vs conventional motorcycle taxis in Indonesia can be an example of how User Experience plays an important role in attracting users. After Gojek & Grab made a breakthrough by launching mobile apps for ordering motorcycle taxis, the user experience that both companies offered was actually able to revolutionize the way of ordering services. To the point that a company as big as Blue Bird had to make the same breakthrough.

Well, that's a true story of how mobile apps change the way people and companies work. Not without reason. If Gojek & Grab's mobile apps didn't have a good User Experience, of course not many people would turn away. In fact, both companies are able to provide a User Experience that can meet user needs.