A disrupted research experience?

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For the past two decades, Google Search has relied on links that pop up and users can click to get more information. According to Sundar Pichai, Google is testing several search products to allow users to ask follow-up questions to their initial queries. Google is already integrating AI-related features into some of its products, such as Gmail, which could soon write emails for you .

Google has always been cautious about find your mobile number database the way users interact with its search engine. And for good reason: search ads generate $162 billion annually for the company. This makes it by far the company's largest source of revenue.

Last March, Google tentatively launched Bard , its alternative to ChatGPT. Unlike the new Bing, Bard is only accessible through a waiting list and is only available through a dedicated website. At the bottom of the interface, there's a virtual button that redirects chatbot users to Google search results for more information.

Sundar Pichai makes no secret of the fact that Google wanted to take its time finding the right way to integrate AI into its search engine, but that competition is pushing the company to accelerate:

“We were iterating to launch something, and maybe the timelines have changed, given the moment in the industry.”

He also said that Google Brain and DeepMind, the company's two main AI divisions, would collaborate more closely to create better algorithms. Google's CEO said artificial intelligence models will become more useful by allowing companies to build their own models or allowing users to run algorithms on their personal devices.