Convert your qualified leads into customers

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Now that you have gathered the information you need to contact your qualified leads, you can get in touch with them to offer them your products, services, solutions, etc. that would be able to solve their problems if they are far enough along in the customer journey.

Email sequences are a great way to reach qualified leads. With HubSpot, you can personalize your emails based on the buyer's journey stage, the persona, and more.

Remarketing is often used during this stage. It's a technique that allows the company to distribute specific content chosen by the thailand mobile database to already qualified leads. For example, you could run social media ads targeting a list of prospects.

The ultimate goal would be to automate marketing so that the lead meets the salesperson at the time they are ready to do an audit, receive an offer, etc.

Build customer loyalty

Once you've attracted, converted, and closed, all that's left is to build loyalty. This step should be relatively easy if you've followed the inbound methodology, which means placing the customer experience at the center of your actions.

Don't hesitate to send surveys to your customers to get feedback and continue to improve your approaches.

Communicate about the customer experience you offer, such as a dealership taking a photo of the customer with their new car to post on social media. Any actions that improve this experience are recommended.