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Dream Ribbons is a company specialized in fabric bracelets. Until now they had a rather outdated online store which they wanted to modernize and make more accessible from any device. For this reason, they have contacted LA TEVA WEB to create a modern, fresh and responsive website, designed to achieve good positioning on Google.

For the design of the online store we have opted for the definition of bright colours as well as the definition of a youthful background through iconography of objects related to the client's business. On the other hand, we have chosen images of products offered by the client, in this way, we give prominence to printed fabrics and ribbons for the creation of bracelets, accessories for glasses or printed ribbons.

The catalogue is large in size, so the architectural structure of the products must be defined australia telegram data to improve the user experience. To do this, we have added a featured image in each category of the menu to visually facilitate the product that the user wishes to purchase.

Other innovative features of the new Dream Ribbons online store include a search engine, which is essential in a store with such a wide catalogue, making an online purchase and free user registration on the website.

Dream Ribbons wants to improve the visibility of its online store to get more clicks and thus more conversions. To make this possible, we have carried out a keyword study to choose those that bring us quality visits and not traffic that does not generate CTR.

Once the study is done and the keywords are agreed with the client, the next step is to optimize the website: work on the URLs to make them user-friendly, work on titles and meta-descriptions, create a sitemap… As we mentioned at the beginning of the article, the client had an outdated website that he wanted to update, so our job has been to perform a correct 301 to avoid problems with pages not found or 404 errors.