According to eSputnik data, the number of holiday email sendings has decreased by ~30%. We often conduct surveys in Telegram , where users confirm with their responses that they have significantly limited holiday mailings to traditional occasions.
Holiday marketing activities
The information drives themselves, for which marketers morocco telegram data prepare mailings, have also changed, and even traditional and familiar holidays have undergone transformations. Instead, they have begun to actively use patriotic events that are more significant for Ukrainians: Armed Forces Day, Volunteer Day, Volunteer Day, etc.
Example of a newsletter from Book24 for T. Shevchenko's birthday
Example of a newsletter from Book24 for T. Shevchenko's birthday
Popularity of products and methods of their promotion
In January 2023, Promodo and RAU prepared a study on changes in retail during the period of full-scale invasion. The report shows how the percentage of traffic on different channels, conversions and revenue distribution by region have changed.
Holiday marketing activities
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